Ethereal CRM
A white-label, multi-tenant CRM with agentic AI baked into every pipeline — customer visibility, role-based workflows, and AI-powered operations in one place.
At a glance: Ethereal CRM is a customer-management system Ethereal built and owns that any business can rebrand as its own. It keeps every customer, task, and deal in one place, and its built-in AI ranks your daily to-do list and pulls scattered notes into a clear profile for each customer, with live charts showing how the business is doing.
08The Problem
Agencies and SMBs are stuck between heavy, overpriced CRMs and lightweight tools that can't grow with them. They need a brandable CRM with modern AI reasoning inside customer workflows — without enterprise licensing overhead.
Enterprise CRMs charge enterprise prices for features most agencies never touch.
Lightweight tools are affordable but can't grow with the business or reason about the data.
Most AI sits beside the CRM — not inside the pipelines where decisions actually happen.
The Solution
We built a multi-tenant, white-label CRM: Clerk-powered authentication, a complete Prisma/Postgres data layer, visual reporting dashboards with Recharts, and Gemini-based intelligence that auto-prioritizes tasks and synthesizes customer profiles. Docker-based setup makes deployment and re-branding fast.
Multi-Tenant Core
One codebase serves many brands, each isolated behind its own tenant boundary.
Clerk Identity
Authentication, organizations, and roles are handled by Clerk out of the box.
Prisma + Postgres
A typed data layer models customers, pipelines, and activity end to end.
Gemini Intelligence
Google Gemini prioritizes tasks and synthesizes customer profiles inside every pipeline.
Docker-based setup makes deploying and re-branding a new tenant a single command.
Recharts dashboards turn raw pipeline activity into real-time visibility.
One platform, many brands, with hard tenant isolation.
Gemini ranks the day's work by what actually moves the pipeline.
Scattered customer signals are summarized into a readable profile.
Recharts dashboards report pipeline health in real time.
Clerk-backed roles gate every workflow and view.
Docker setup makes rebrand-and-ship fast.
The Outcome
An AI-integrated, multi-tenant CRM ready to brand and deploy — pre-packaged for quick white-labeling, automated deployments, and modular AI integrations.
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